With approximately 60% of LinkedIn users accessing the site via their mobile devices, how well does your profile articulate the value you offer in just 60 characters? 60 characters is all another LinkedIn member is likely to see of your profile's Summary, which might be sufficient for them to determine whether you're worth connecting with or not.
Your profile Headline and Summary is your pitch and if another LinkedIn user views your profile on their PC's Desktop then you have a fighting chance they'll see more of who you are and what you do - on mobile you're going to have work harder.
In this short video (under 10 minutes) below, I'm going to explain how you get your message across in fewer than 60 characters. I'll then show you how to view someone else's profile on your mobile device so that you can locate and identify the information about them that you can then use when connecting and building a relationship with them.
The video will go on to take a look at how you can apply some of the advanced search and filter methods I covered in my recent post How To Apply Advanced Search Techniques Using The New Look LinkedIn , this time using your mobile device.
Personalise Your Invitation To Connect Using Mobile
Finally, I'll demonstrate how you send a personalised invitation to connect message to another LinkedIn member using your mobile. Want to increase your chances of doing business on LinkedIn? Then start personalising your invitations and entering into more conversations. Most LinkedIn users, I speak to, have no idea how to locate the personalised message option on their mobile or tablet device. After watching this video, you won't face that problem ever again.
Why Engaging With LinkedIn Mobile Is Important
During a conversation with a client recently, he wanted to understand what else he could be doing personally to engage with other LinkedIn members. He explained that he didn't really use the mobile app much as he preferred the larger screen and keyboard operation on his PC.
The challenge with only using LinkedIn on your PC, I told him, is the loss of immediacy - you miss moments to engage with connections, who are looking for answers to questions, to engage with posts and updates early and share your viewpoint to position your expertise and other useful interactions with your network. During any given day, you will have moments, such as waiting for a meeting or sitting on a train perhaps, when you can engage with your network. Waiting until you get home, to open your PC to engage is a little like turning up at a networking meeting when the only person left in the room is the janitor, clearing away the tables and chairs.
I hope you find the video helpful - please leave your thoughts and comments.
Many thanks for viewing my post and would you please share it with anyone you feel would benefit from the advice provided.
If you have any private questions on the subject matter you can connect with me on LinkedIn and send me a message, or else you’ll find my contact details on my LinkedIn profile uk.linkedin.com/in/stevephillip .
You can also follow me on Twitter at https://twitter.com/Linked2Steve
I got cross this week, mainly cross with myself I must say. On Thursday, I'd set some time aside, late in the day, to carry out my usual LinkedIn and social selling activities, when I received a scheduled call from a client.
I’d kind of expected the call to last 15 minutes or so and when, 45 minutes later, we were still talking, I began to realise that my social selling window had rapidly diminished.
After 20 minutes, I knew I’d missed the boat, as far as engaging with my network for that day was concerned and I was cross for 2 reasons; one because I knew I was clock watching and after 20 minutes or so, not giving my client the full attention he deserved and 2, because I knew that I should not have left my social selling activity until the last job of the day!
If you’re reading this post, the chances are you’re a parent, with a child or children who attend school and if you’re not, then you probably know someone who is. If you are a teacher then you're probably wondering why I'm providing parents with advice about how to criticise you? If so, then please read on and be reassured.
Rarely, these days, does a week go by, when we
don’t hear coverage on the news about cases of online bullying. You’d be
forgiven for thinking that this phenomenon, tagged as ‘cyberbullying’, is
mainly aimed at children, such as the tragic story of 14 year old Megan
, from Millford Haven, who, in February 2017, was driven to take her
own life, following a consistent campaign of cyber-bullying on the social media
Such stories are particularly heart breaking when they involve children. Equally concerning though is the increase with which teachers are on the receiving end of similar bullying and abuse and often from the parents of the children they teach.
The National Association of Head Teachers (NAHT) receives hundreds of calls every week from teachers who are being ‘cyberbullied’ The majority of such complaints are about parents using websites and social media, in particular, to attack those they entrust with their childrens’ education.
This week, the media has emphasised the problem of inappropriate online posts by singling out some of the top web and social media sites for failing to do enough to prevent illegal and hateful content being shared online.